About Us

Michele spent her childhood years in Italy, Australia and Israel. She moved to Israel in 1973. Her family owned a 3 generation swim wear business and  when she finished school , she joined and eventually managed the company’s 10 stores. Part of her job description was to help order the swim wear collections for the stores, so she would travel 3 times a year to Italy and France and visit the latest fashion shows and fabric exabitions. In 1990, she married her husband Nir and they moved to Scottsdale AZ,. Immediately she formed a company that would wholesale swim wear nationwide and built a swim wear collection for the US market. As the years went by  she had 3 children, she decided she wanted to cut back on her extensive travel and opened a high end woman’s boutique in 2005, named MICHKA- UNIQUE TRENDS. When she moved to Scottsdale she always got so many compliments from people about the way she dressed, so she brought her vision and taste and started a successful woman’s boutique. Today she truly understand what her clients are looking for and constantly looks a new collections every season. Besides being proud of her 3 kids and husband, there is nothing better for her to here how one of her customers got compliments because of her outfit from MICHKA!